If you are going to do any job right, you need the right tools. It just makes the job so much easier when you let the tool do the work for you. Just like range finders, pudelpointers, and trail cams give the hunter an advantage, the right tools on the Internet can give you a big advantage.
One of the great things about the online community is the availability of free and useful software. Whether it is good marketing or a desire to build a better product, great tools are out there. The following is my toolbox.
Email is the original social media and will always be the most important in my opinion so you need a tool to manage it. It needs to organize your email, be searchable, and you need to be able to manage multiple accounts from one place.
If you are using the email address that came with your Internet service, do yourself a favor and switch to something else. It’s not that they are bad services (though they certainly are not as good) they are simply not permanent. When you switch your Internet provider, you will probably lose your email address. If you Use Yahoo, Hotmail, Gmail or any one of the other stand-alone email providers.
I love Gmail because it is so easy to use and so versatile. I can manage as many email accounts as I want from any domain I have control over. Sending and receiving email from my outfittermarketing.org account is just as easy as my Gmail account. The organization and search features are great in Gmail but if you like Hotmail for example, use that. Another big win for Gmail is the fact that I have access to all of the Google services by using my Gmail account info. One username and one password works for everything.
2. Google Chrome
Chrome is Google’s web browser. I was a FireFox guy for a long time but Chrome won me over with their clean design, fast browsing, stability, sweet tabs, vast library of extensions, and its incognito mode. The first four of those attributes are pretty self-explanatory and I’ll explain the last two in more depth in a future article. Do yourself another favor and get rid of Internet Explorer. I recommend Chrome or FireFox a the very least.
This is an amazing little tool that I stumbled upon about two years ago and it just keeps getting better. Evernote is a note-taking service that allows you to store just about anything digital. I can ‘clip’ highlighted text from a website, an entire blog post or the page’s URL with a few clicks. Storing pictures and video is just as easy. If you have a smartphone you can also store pictures you take with the camera.
Everything stays organized in notebooks you set up. Tags can be added to notes also to help find the note later. The killer feature I just found last month is it’s integration with your Google search results. When you have the Evernote extension installed in your browser, it will search your notes and display results on the Google results page. It makes finding that site I forgot about, much easier.
There are many other tools I use but these three are my gun, knife, and dog. They make my work online fun and easy and help me work like I have a clone.
What kind of online tools do you use?